What is Ford’s Ranking for J.D. Power’s 2017 Initial Quality Study?
Ford is an automotive brand that places a high priority on the quality, reliability and durability of their vehicles, and it certainly shows with the recently announced rankings from J.D. Power’s 2017 Initial Quality Study. Ford has jumped to No. 2 of all non-premium brands, which is the brands best best-ever ranking in the annual study — now in its 31st year.
Highly Ranked Ford Vehicles for J.D. Power Initial Quality Study
Ford made a 9-spot jump from their No. 11 ranking in 2016. The brand improved to 86 problems per 100 vehicles, compared to 102 in 2016. Seven Ford and Lincoln vehicles are in the top three in their respective segments, with the Ford Expedition and Mustang taking top quality honors.
“As Ford accelerates the pace of innovation, we believe this best-ever quality ranking demonstrates our new technologies are reliable and easy to use. The rapid improvements rated by third-party quality experts such as J.D. Power motivate us to improve our fitness even more as quality is a race that’s never finished.” – Bennie Fowler, Group Vice President, Quality
READ MORE: What’s new for the 2018 Ford Expedition?
Why Ford Achieved a Higher J.D. Power Ranking
As the automotive industry has seen rapid advances in technology in recent years, automakers face the challenge of having the quality keep up with the pace of technological development. Ford is performing comparably stronger on this front. This includes equipping approximately 70 percent of vehicles with advanced SYNC 3 technology with significant quality improvements. Fold also offers more models with popular driver-assist features such as adaptive cruise control and forward collision warning than any other full-line manufacturer. Additionally, Ford is continuing the rapid rollout of advanced EcoBoost engine technology and lightweight innovations such as aluminum-bodied F-Series trucks.